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With Kerdu

Athlete Transition Coach | Founder: Mindset Fitness & Athletepreneurs | Neuroencoding Specialist | Keynote Speaker | Helping pro athletes master identity, confidence & mindset

I help pro athletes train the part of themselves no one ever coached, so that they can become confident in who they really are on and beyond the game.

send me an email

kerdu@mindsetfitness.ee

Kerdu's Services

Different steps to make change

01.
Key note Speaking

Kerdu doesn’t just inspire audiences—she shows them how to raise their game from the inside out. Her keynotes blend lived experience as a pro athlete, science-based mindset tools, and practical strategies that spark real change. Whether on stage, in the boardroom, or online, Kerdu speaks with energy, empathy, and clarity. Her international background and contagious optimism leave audiences not only fired up but equipped to act.

02.
Individual Coaching

Kerdu works with elite athletes who are navigating a transition—whether it’s a shift in their game or what comes next. Through focused inner game coaching, she helps athletes strengthen identity, rebuild confidence, and move forward with clarity. Drawing from her own journey—from national team player to entrepreneur. Kerdu shares tools and insights that support real growth beyond the scoreboard.

03.
Team Coaching

Having played on elite teams herself, Kerdu knows what’s often missing: mental muscle. Her coaching brings high-performing groups a new edge by training what traditional methods overlook—identity, focus, and emotional strength. Through interactive sessions, teams break through limiting patterns and build shared confidence. Each experience blends neuroscience-backed tools with practical steps that boost performance and wellbeing.

Testimonial

Designing Dream, Building Trust

Real stories from real clients who turned mindset shifts into game-changing results.

“Working with Kerdu gave me practical tools to stay focused under pressure and manage challenging situations with more confidence. The techniques helped me strengthen a key weakness—something that now supports me daily in my current role. I highly recommend her to anyone in a high-performance environment.”

Gerd Kanter Former Estonian discus thrower, Olympic and World Champion

"Working with Kerdu has been a game-changer for me. I’ve always kept my emotions bottled up and often pushed them aside, but through her Mindset Fitness approach, I’ve learned how to shift out of negative states quickly and move on from mistakes. After a tough first half with low confidence, I used one of her techniques at halftime, reset my mindset, and came back stronger—scoring my career-high in the German Bundesliga. I now use what I learned from her in games, training, and everyday life."

Artur Konontšuk Estonian National Team Basketball Player

“Basketball is fast-paced and full of pressure, especially for coaches. Kerdu’s Mindset Fitness technique helped me focus on what matters and stay calm in moments where I used to react with tension. I recommend it to every coach.”

Jukka Toijala Former Head Coach, Estonian Men’s National Basketball Team

"Kerdu’s Mindset Fitness technique became a simple yet powerful daily mental fitness tool for me. It gives me something solid to hold on to when things start to feel out of control."

Robert Täht Estonian National Team Volleyball Player

"Kerdu’s program gave me practical tools like visualization and self-talk that made an immediate difference. I visualized scoring before a game—and did it in the first minute. I now use these techniques in every training. Even though I’d heard of them before, Kerdu helped me actually apply them with confidence."

Lisette Tammik Estonian National Team Soccer Player

"Working with Kerdu and learning the Mindset Fitness techniques had a real impact on me. I started taking time for myself in the mornings to slow down and focus—something I hadn’t done before. My mornings used to feel chaotic, but this simple shift brought more calm and clarity. It also became harder to dwell on negative emotions, which helped me stay more balanced throughout the day."

Hugo Toom Estonian National Team Basketball Player

"Kerdu’s coaching taught me how to break free from negative thought loops and stay focused on what really matters. I feel calmer, more confident, and better equipped to handle pressure and make clear decisions."

Mailis Pokk Estonian National Team Basketball Player

Athlete Transition Coach | Founder: Mindset Fitness & Athletepreneurs | Neuroencoding Specialist | Keynote Speaker | Brainz Magazine Contributor | Helping pro athletes master identity & confidence

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